Building Better Connections: The Significance of Verification in Modern Matrimonial and Dating Platforms

In a move to check the misuse of matrimonial websites, the centre has decided to make it mandatory for the sites to authenticate users with valid identity and address proofs. 

In today's world, matrimony and dating segments have become more prevalent. With the rise of online dating platforms, it has become more accessible for people to find and connect with potential partners. However, the increase in popularity of these segments has also led to a rise in cases of fraud and deception. This is where a profile or a candidate verification comes into play.

In November and December of 2022, it's estimated that approximately 3.2 million weddings took place. Due to the prevalence of online platforms, it's crucial for wedding industry companies and individuals planning to tie the knot to ensure that their profiles are thoroughly checked and verified.

Verification is a process of confirming an individual's identity and other details such as employment, income and personal details like PAN, Aadhar etc. It is an essential step in the matrimony and dating segments as it helps to ensure that the information provided by the person is accurate and truthful. Verification helps to build trust and confidence among individuals and increases the chances of finding a compatible partner.

There are several reasons why verification matters for the matrimony and dating segments:

1: Prevents Fraud and Deception